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内容大纲
根据我国经济和社会运行的实际情况，优化了战略分析的概念。利用种群动力学方程，在模型演绎中分析了战略分析的主要运行机制。全书分为两大部分，第一部分介绍了战略管理的基本理论和战略环境分析的主要内容。由于单纯的定性分析很难帮助企业进行准确的战略竞争分析，本书的第二部分从系统复杂性和生态共生的角度，介绍了一系列跨层次的定量模型和战略分析的方法。该书选取我国汽车制造企业中的优秀企业作为研究样本，并选取实证研究的数据，利用逻辑模型和种群动态模型分析了企业生态系统的运行机制，并在实证分析的基础上分析了种群均衡发展背景下的企业系统演化机制。 -
作者介绍
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目录
Part One Concepts: A Competitive Approach
Chapter 1 Strategic Management
Section 1 Concept
Section 2 The Competitive Landscape
Section 3 The I/O Model of Above-average Returns
Section 4 The Resource-Based Model of Above-average Returns
Section 5 Vision and Mission
Section 6 Stakeholders
Chapter 2 The External Environment Analysis
Section 1 The General, Industry, and Competitor Environments
Section 2 External Environmental Analysis
Section 3 Segments of the General Environment
Section 4 Environment Analysis
Section 5 Interpreting Industry Analyses and Strategic Groups
Chapter 3 The Internal Organization
Section 1 Analyzing the Internal Organization
Section 2 Resources, Capabilities, and Core Competencies
Section 3 Core Competencies
Section 40utsourcing
Section 5 Strategic Decisions
Chapter 4 Business-level Strategy
Section 1 Business-level Strategy
Section 2 Customers: Their Relationship with Business-level Strategies
Section 3 The Purpose of a Business-level Strategy
Section 4 Types of Business-level Strategies
Chapter 5 Competitive Behavior
Section 1 A Model of Competitive Rivalry
Section 2 Competitor Analysis
Section 3 Drivers of Competitive Actions
Section 4 Competitive Rivalry
Section 5 Likelihood of Attack
Section 6 Likelihood of Response
Section 7 Competitive Dynamics
Chapter 6 Corporate-level Strategy
Section 1 Levels of Diversification
Section 2 Reasons for Diversification
Section 3 Value-creating Diversification
Section 4 Diversification
Section 5 Unrelated Diversification
Section 6 Value-neutral Diversification
Section 7 Value-reducing Diversification: Managerial Motives to Diversify
Part Two Models: An Ecological Perspective
Chapter 7 General Environmental System Modeling
Section 1 Introduction
Section 2 Materials and Methods
Section 3 Results and Discussions
Section 4 Conclusions
Chapter 8 Intra Organizational Improvisational Behavior Modeling
Section 1 Introduction
Section 2 Materials and Methods
Section 3 Results and Discussions
Section 4 Conclusions
Chapter 9 Competitive System: Symbiosis Model among Enterprises
Section 1 Introduction
Section 2 Methods and Materials
Section 3 Results and Discussions
Section 4 Conclusions
Chapter I0 Enterprise Internal Business Competition System
Section 1 Introduction
Section 2 Materials and Methods
Section 3 Results and Discussions
Section 4 Conclusions
References
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