- 商务英语函电(第2版21世纪英语专业系列教材)
- - 作者：编者:吴雯//吴含|责编:初艳红
  - 出版社：北京大学
  - ISBN：9787301344347
  - 出版日期：2023/09/01
  - 页数：236
- 售价：19.6

内容大纲
本书按国际贸易流程以一笔鞋子交易为主线展开，根据工作流程呈现了order inquiry（客户询盘），container loading（装柜要求）等公司信函实例，每个环节收进了业务常用的最新术语与词汇，例如OEM，MOQ，leadingtime，HQ，TNT，PayPal等，并分环节对国际贸易语言点进行介绍。本书表格形式多，有询盘单、报价单、估价单、装船通知等，新颖实用。练习题结合了托业考试的最新题型，实训内容紧跟业务员的实际操作，附有公司真实信头、名片、图片等。实现了与外贸业务零距离的接触，从多方面训练学生的贸易实战能力。本书可供高等院校商务英语专业和国际经济与贸易专业的学生、国际商务从业人员参考使用，也可作为从事国际贸易工作的专业人士、公司培训的自学参考书。
作者介绍
目录
Module I Basics for International Business Correspondence
  CHAPTER I INTERNATIONAL BUSINESS ENGLISH
    I. About the Course
    II. Guidelines for Effective Business Correspondence
    III. Layout of Business Emails and Letters
    Business Link
    Skill Training
Module II Establishing Business Relations
  CHAPTER II ESTABLISHING BUSINESS RELATIONS
    Lesson 1 (A) Self-Introduction
    (B) Highlighting Advantages
    Lesson 2 (A) A First Inquiry
    (B) A Reply to the Above
    Lesson 3 Contact Customers after Fair
    Business Link
    Skill Training
    Useful Expressions
Module III Business Negotiations
  CHAPTER III INQUIRY AND REPLY
    Lesson 4 (A) Inquiring for Quantity Discount
    (B) A Reply to the Above
    Lesson 5 Asking to Quote Two Kinds of Prices
    Lesson 6 A Tabulated Order Inquiry
    Skill Training
    Useful Expressions
  CHAPTER IV OFFERS AND COUNTER-OFFERS
    Lesson 7 A Non-Firm Offer
    Lesson 8 A Counter Offer
    Lesson 9 Offering Substitute Material
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER V ORDERS AND CONTRACTS
    Lesson 10 (A) Asking to Send an S/C
    (B) A Reply to the Above
    Lesson 11 (A) Asking to Send PO
    (B) A Reply to the Above
    Lesson 12 Sending S/C and PI
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER VI PRODUCTION & INSPECTION
    Lesson 13 (A) Inline Inspection Reports
    (B) Advising the Production Schedule
    Lesson 14 Failed in Inspection
    Lesson 15 Asking to Release the Shipment
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER VII PAYMENT

    Lesson 16 Payment Negotiation
    Lesson 17 (A) Proposing Payment by D/P at Sight
    (B) A Reply to the Above
    Lesson 18 Settling Balance Payment
    Skill Training
    Useful Expressions
  CHAPTER VIII ESTABLISHMENT OF L/C AND AMENDMENT TO L/C
    Lesson 19 (A) Urging Establishment of L/C (1)
    (B) Urging Establishment of L/C (2)
    Lesson 20 Amend the L/C with Correct Amount
    Lesson 21 (A) Amendment to L/C
    (B) Amending L/C to Allow Transshipment
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER IX PACKING & MARKING
    Lesson 22 Inner Packing & Labeling
    Lesson 23 Outer Packing
    Lesson 24 Container Loading
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER X SHIPMENT
    Lesson 25 (A) Shipping Instructions
    (B) A Reply
    Lesson 26 (A) Confirming Delivery Date (1)
    (B) Confirming Delivery Date (2)
    Lesson 27 Asking for Partial Shipment
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER XI INSURANCE
    Lesson 28 Insurance Information
    Lesson 29 Insurance Clause
    Lesson 30 Asking the Seller to Cover Insurance
    Business Link
    Skill Training
    Useful Expressions
  CHAPTER XII COMPLAINTS, CLAIMS AND SETTLEMENT
    Lesson 31 Claim on Export Carton
    Lesson 32 Settling Complaint
    Lesson 33 Settlement on Inferior Quality
    Business Link
    Skill Training
    Useful Expressions
APPENDIX

内容大纲

作者介绍

目录

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