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内容大纲
本书用英文介绍了中国文化和文化旅游资源，包括中国旅游发展历史、文化遗产、历史建筑、文学艺术、书法绘画、节事庆典、传统工艺、饮食文化、中国武术和中医中药，以及它们与旅游之间的关系。每章开始的部分列出了本章的生词和中文释义，展示了本章的知识图谱，文中穿插了丰富的图片、案例、可扫码播放的有声资料和视频资料，每章的结束部分提供了主题案例和延展阅读书单。同时，本书也为教师提供了课件和习题库。 -
作者介绍
石芳芳，女，1980年生，辽宁盘锦人，博士，东北财经大学萨里国际学院教师，英国高等教育研究院研究员，国际信息技术与旅游协会会员。硕士毕业于英国萨里大学，博士毕业于英国诺丁汉特伦特大学。回国前在诺丁汉特伦特大学商学院任教，回国后致力于推动国内外旅游教育和研究的交流与合作。其研究领域包括宗教旅游、景区管理、消费者行为和教育国际化，研究成果发表于《旅游管理》、《旅行研究期刊》和《中国旅游：目的地、文化与社区》等国际学术期刊与书籍中。 -
目录
Chapter 1 Introduction
1.1 Tourism and culture
1.1.1 Definitions of tourism and culture
1.1.2 The relationships between culture and tourism
1.2 Cultural tourism
1.2.1 Definitions of cultural tourism
1.2.2 Types of cultural tourism
1.2.3 Types of cultural tourists
1.2.4 The impacts of cultural tourism
1.3 Cultural tourism in China
Chapter 2 The History of Chinese Tourism
2.1 An Overview of the History of Travel and Tourism
2.1.1 Travel for Business Purposes
2.1.2 Travel for Education
2.1.3 Travel for Leisure
2.1.4 Travel to Visit Families and Friends
2.2 Travel in Different Historical Periods in China
2.2.1 Travel Before the Qin Dynasty
2.2.2 The Qin Dynasty and the Han Dynasty
2.2.3 The Wei, Jin, and Northern and Southern Dynasties
2.2.4 The Sui and Tang Dynasties
2.2.5 The Song and Yuan Dynasties
2.2.6 The Ming Dynasty and the Qing Dynasty
2.2.7 Between 1840 and 1949
2.2.8 Between 1949 and 1978
2.2.9 After 1978
2.3 The Driving Force of Tourism Development
2.3.1 Development of Tourism Transportation Facilities
2.3.2 Refinement of the Tourism Market
2.4 Tourism Along the Silk Road
2.4.1 The Origin of the Silk Road
2.4.2 Travellers on the Continental Silk Road
Chapter 3 Cultural Heritage
3.1 Introduction to cultural heritage
3.1.1 Definitions and characteristics of cultural heritage
3.1.2 Categories of cultural heritage
3.2 Cultural heritage as a tourism resource
3.2.1 Value of cultural heritage as a tourism resource
3.2.2 Current cultural heritage tourism resources in China
3.3 Tourism development of tangible cultural heritage
3.3.1 Relationship between protection and tourism development
3.3.2 Problems in tourism development of tangible cultural heritage
3.3.3 Paths for the tourism development of tangible cultural heritage
3.4 Tourism development of intangible cultural heritage
3.4.1 Relationship between preservation and tourism development
3.4.2 Problems in the development of intangible cultural heritage tourism
3.4.3 Paths for tourism development of intangible cultural heritage
Chapter 4 Architecture
4.1 General History of the Development of Ancient Chinese Architecture
4.1.1 The founding stage
4.1.2 The forming stage
4.1.3 The maturity stage
4.1.4 Further development stage
4.1.5 Improvement and perfection stage
4.2 The cultural connotations of ancient Chinese architecture
4.2.1 Harmony between man and nature
4.2.2 Strict system of hierarchy
4.3 Historical architecture attractions in China
4.3.1 Imperial Palaces
4.3.2 Imperial Mausoleum
4.3.3 Sacrificial altar and memorial temple
4.3.4 Other types of traditional architectures
Chapter 5 Literature
5.1 General History of The Developmentof Ancient ChineseLiterature
5.2 Tourism and Tourism Literature
5.3 Famous Scenic Spots and Relevant Literary Works
5.3.1 Poetry
5.3.2 Lyric
5.3.3 Prose
5.3.4 Antithetical couplets
Chapter 6 Chinese Calligraphy and Painting
6.1 Chinese Calligraphy
6.1.1 Calligraphy scripts
6.1.2 Historical development of Chinese calligraphy
6.1.3 Calligraphy and tourist attractions
6.2 Traditional Chinese Painting
6.2.1 Features of traditional Chinese painting
6.2.2 Techniques of traditional Chinese painting
6.2.3 Types of Chinese painting
6.2.4 Historical development of Chinese painting
6.2.5 Chinese paintings as tourist attractions
Chapter 7 Festivals and Events
7.1 Introduction to Chinese festivals and events
7.1.1 Origin of traditional Chinese festivals and events
7.1.2 Evolution of Chinese festivals and events
7.2 Festivals and events as tourism resources
7.2.1 Concepts of tourism festivals and events
7.2.2 Characteristics of tourism festivals and events
7.2.3 Types of tourism festivals and events
7.3 Development of tourism festivals and events
7.3.1 Current status of tourism development of festivals and eventsin China
7.3.2 Paths for tourism development of festivals and events
Chapter 8 Chinese Crafts
8.1 Overview of Chinese Crafts
8.1.1 The Origins and Development of Chinese Crafts
8.1.2 Features and Categories of Chinese Crafts
8.1.3 Chinese Crafts and Tourism
8.2 Chinese Paper Cutting
8.2.1 The Origin and Development of Chinese Paper Cutting
8.2.2 Categories and Themes of Chinese Paper Cutting
8.2.3 Chinese Paper Cutting in Different Places
8.3 Chinese Ceramics
8.3.1 The Origin and Development of Chinese Ceramics
8.3.2 Well-known "Capitals of Porcelain" in China
8.4 Chinese Carving
8.4.1 The Origins and Development of Chinese Carving
8.4.2 Features and Categories of Chinese Carving
Chapter 9 Chinese Food Culture
9.1 Overview of Chinese Cuisines
9.1.1 The Emergence and Development of Chinese Food Culture
9.1.2 Philosophy of Chinese Food Culture
9.1.3 Food Culture and Tourism
9.2 Chinese Cuisine
9.2.1 Eight Regional Cuisines
9.2.2 Local Specialties
9.3 Tea Culture
9.3.1 History and Development
9.3.2 Categories of Tea
9.3.3 Chinese Tea Culture
9.3.4 Tea Culture and Tourism
Chapter 10 Martial Arts
10.1 The origins and development of Chinese martial arts
10.1.1 Origin
10.1.2 The formative stage
10.1.3 The mature stage
10.1.4 The modem stage
10.2 Influential Chinese martial arts styles
10.2.1 Taijiquan
10.2.2 Shaolin Kung Fu
10.3 The philosophy of Chinese martial arts
10.3.1 Harmony
10.3.2 Yin-yang
10.4 Martial art-related tourist attractions
10.4.1 Shaolin Temple
10.4.2 Wudang Mountains
Chapter 11 Traditional Chinese Medicine
11.1 Theories of traditional Chinese medicine
11.1.1 Theory of yin-yang
11.1.2 Theory of five elements
11.2 Diagnosis and treatment
11.2.1 Four examinations
11.2.2 Acupuncture
11.2.3 TCM massage - manipulation treatment
11.3 The promotion and maintenance of good health
11.3.1 The role of diet in nurturing good health
11.3.2 Solar Terms and health promotion
11.4 TCM health tourism
11.4.1 Trends in TCM health tourism
11.4.2 TCM tourism attractions
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