- 国际贸易实务(英文版双色印刷普通高等教育国际经济与贸易专业系列教材)
- - 作者：编者:尤宏兵//许立帆|责编:常爱艳//韩效杰
  - 出版社：机械工业
  - ISBN：9787111751311
  - 出版日期：2024/07/01
  - 页数：271
- 售价：23.92

内容大纲
本书以进出口企业为主体，以有形商品为对象，以合同为中心，在介绍传统进出口贸易方式的同时，对近年来发展迅速的跨境电子商务也进行了介绍。对传统进出口贸易方式的介绍，本书遵循循序渐进的原则，按交易前准备、交易磋商、书面合同条款的拟定及合同履行的逻辑顺序逐步深入，既能使一般读者全面了解进出口贸易业务流程，又能帮助从事外贸工作的读者规划贸易流程，合理规避风险。跨境电商是一种新兴的贸易方式，但其基本原理与传统贸易相似，对这部分内容，本书重点介绍了跨境电商的主要模式、主要平台、物流及支付方式等。
本书可作为经济与贸易类、工商管理类及跨境电子商务专业本科生及硕士生的教材，也可供对货物进出口感兴趣的社会人士学习。
作者介绍
目录
Chapter 1  Introduction
  01  Opening Case
    1.1  Concept of International Trade Practice
    1.2  Characteristics of International Trade
    1.3  General Procedure for International Trade
    1.4  Reading Materials
  End of Chapter Case
  Exercises
Chapter 2  Preparation for International Transaction
  02  Opening Case
    2.1  Doing Market Research
    2.2  Preparing the Goods
    2.3  Setting up Export Operation Plan
    2.4  Establishing the Negotiation Team
    2.5  Understanding Key Trade Terms in Contracts
    2.6  Promoting and Advertising the Goods in Importing Countries or Regions
    2.7  Establishing a Business Relationship
  End of Chapter Case
  Exercises
Chapter 3  International Business Negotiation
  03  Opening Case
    3.1  Business Negotiation Procedure
    3.2  Written Contract
  Exercises
  Appendix
Chapter 4  Subject Matter of the Contract
  04  Opening Case
    4.1  Name of Commodity
    4.2  Quality
    4.3  Quantity
    4.4  Packaging and Marking
  End of Chapter Case
  Exercises
Chapter 5 Price
  05  Opening Case
    5.1  Introduction to Price Terms
    5.2  Three Widely Used Price Terms for Any Transport Mode
    5.3  Three Popular Price Terms Used for Sea and Inland Waterway Transport Only
    5.4  Pricing Composition and Pricing Methods
    5.5  Price Clause
  End of Chapter Case
  Exercises
Chapter 6  International Cargo Transportation
  06  Opening Case
    6.1  Ocean Transportation
    6.2  Other Modes of Transportation
    6.3  Ocean Bill of Lading
    6.4  Other Shipping Documents
    6.5  Shipment Clause in the Contract of Sale
  End of Chapter Case

  Exercises
Chapter 7  International Cargo Transportation Insurance
  07  Opening Case
    7.1  Concept and Principles of Cargo Transportation Insurance
    7.2  Marine Risks and Losses
    7.3  Coverage of Marine Cargo Insurance of ??CIC
    7.4  Coverage of Marine Cargo Insurance of ??ICC
    7.5  Insurances for Cargoes Transported Except for Ocean Transportation
    7.6  Procedures of Cargo Insurance
    7.7  Insurance Clause in the Sales Contract
  End of Chapter Case
  Exercises
Chapter 8  International Payment
  08  Opening Case
    8.1  Negotiable Instruments
    8.2  Payment Method Remittance
    8.3  Payment Method Collection
    8.4  Payment Method Letter of Credit
    8.5  Payment Clause by L / C under Sales Contract
  End of Chapter Case
  Exercises
Chapter 9  Inspection Disputes and Claims Arbitration & Force Majeure
  09  Opening Case
    9.1  Commodity Inspection
    9.2  Disputes and Claims
    9.3  Arbitration
    9.4  Force Majeure
  End of Chapter Case
  Exercises
Chapter 10  Performance of Contract for International Sales of Goods
  10  Opening Case
    10.1  Introduction to Performance of Contract
    10.2  The Performance of Export Contract
    10.3  The Performance of Import Contract
  End of Chapter Case
  Exercises
Chapter 11  Cross?Border E?Commerce
  11  Opening Case
    11.1  Introduction to Cross?Border E?Commerce
    11.2  Cross?Border E?Commerce Transaction Platforms
    11.3  Cross?Border E?Commerce Payment Methods
    11.4  Cross?Border E?Commerce Logistics
    11.5  Procedure of Cross?Border E?Commerce
  End of Chapter Case
  Exercises
参考文献

内容大纲

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