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内容大纲
本教材是通识性财经英语教材，内容涵盖微观经济学、宏观经济学和金融学基础知识。教材旨在帮助学生熟悉并掌握与财经相关的词汇、术语、财经基本概念及基本原理的英文表达，为下一步学习财经专业英语打下基础；通过形式多样的练习帮助学生提升阅读、口语、翻译、写作等英语语言能力，学习如何用英语讲好中国财经故事。
本教材可供普通本科院校财经类专业学生和对财经英语感兴趣的其他专业学生使用，也可供在工作中需使用财经英语的社会人士学习参考。 -
作者介绍
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目录
Unit 1 What Is Economics
1.1 An Overview of Economics
1.1.1 Branches of Economics
1.1.2 Core Principles of Economics
1.1.3 Types of Economic Systems
1.2 An Overview of Microeconomics
1.2.1 Key Concepts of Microeconomics
1.2.2 Core Theories of Microeconomics
1.3 An Overview of Macroeconomics
1.3.1 Key Concepts of Macroeconomics
1.3.2 Core Theories of Macroeconomics
1.4 Positive Economics vs Normative Economics
1.4.1 Positive Economics
1.4.2 Normative Economics
Unit 2 An Overview of Traditional Economic Thought in the West and China
2.1 An Overview of Traditional Economic Thought in the West
2.1.1 Economic Thought in Ancient Greece and Rome
2.1.2 Economic Thought in the Middle Ages
2.2 An Overview of Traditional Economic Thought in China
2.2.1 Economic Thought Before the 6th Century
2.2.2 Economic Thought from the 7th to the 14th Century
Unit 3 Demand and Supply
3.1 The Law of Demand and Supply
3.1.1 Definition of Demand
3.1.2 Demand Curve
3.1.3 Definition of Supply
3.1.4 Supply Curve
3.2 Market Equilibrium
3.2.1 Equilibrium and Equilibrium Price
3.2.2 Change of Equilibiun
3.3 Elasticity of Demand and Supply
3.3.1 The Elasticity of Demand
3.3.2 The Elasticity of Supply
Unit 4 Consumption and Production
4.1 Utility and Consumer Surplus
4.1.1 Total Utility and Marginal Utility
4.1.2 Consumer Surplus
4.2 Consumer Behavior Theories
4.2.1 Consumer Equilibrium
4.2.2 Income Effect and Substitution Effect
4.3 Cost, Revenue and Profit
4.3.1 Cost and Producer Surplus
4.3.2 Revenue and Profit
4.4 Producers and Production Theory
4.4.1 Producers and Production Functions
4.4.2 Productivity and Marginal Effects
Unit 5 Market Competition
5.1 Market and Market Structure
5.2 Competition and Monopoly
5.2.1 Perfectly Competitive Market
5.2.2 Monopolistic Market
5.3 Uncertainty and Game Theory
5.3.1 Uncertainty and Its Impact on the Market
5.3.2 Game Theory and the Prisoner's Dilemma
5.4 Market Failures and Public Goods
5.4.1 Pareto Efficiency and Market Failures
5.4.2 Externalities and Public Goods
Unit 6 Factor Market
6.1 Factor Market
6.1.1 Factors of Production and Factor Market
6.1.2 Perfectly Competitive and Imperfectly Competitive Factor Markets
6.2 Labor Market
6.2.1 Demand and Supply of Labor
6.2.2 The Price of Labor
6.3 Capital Market
6.3.1 Demand and Supply of Capital
6.3.2 The Price of Capital
6.4 Land Market
6.4.1 Features of Land
6.4.2 The Price of Land
Unit 7 National Economy
7.1 GDP and GNP
7.1.1 Definitions of GDP and GNP
7.1.2 Calculations of GDP and GNP
7.2 National Income
7.2.1 Calculation of National Income
7.2.2 Distribution of National Income
7.2.3 Significance of National Income
7.3 Aggregate Demand and Aggregate Supply
7.3.1 Aggregate Demand
7.3.2 Aggregate Supply
7.3.3 The Aggregate Demand-Aggregate Supply Model
Unit 8 Economic Growth and the Business Cycle
8.1 Inflation
8.1.1 Inflation and Its Causes
8.1.2 Impacts of Inflation
8.2 Unemployment
8.2.1 Unemployment and Its Classification
8.2.2 Impacts of Unemployment
8.3 Economic Growth
8.3.1 Significance of Economic Growth
8.3.2 Modem Economic Growth Theories
8.4 The Business Cycle
8.4.1 The Business Cycle and Its Stages
8.4.2 Causes of the Business Cycle
Unit 9 Macroeconomic Policy
9.1 The Role of Government in the Economy
9.1.1 Market Regulation
9.1.2 Provision of Public Goods and Services
9.1.3 Economic Stabilization Through Macroeconomic Policies
9.2 Monetary Policy
9.2.1 Monetary Policy and Its Functions
9.2.2 Clasification of Monetary Policy and Its Tools
9.2.3 Challenges of Monetary Policy
9.3 Fiscal Policy
9.3.1 Fiscal Policy and Its Functions
9.3.2 Classification of Fiscal Policy and Its Tools
9.3.3 Challenges of Fiscal Policy
Unit 10 International Economy
10.1 Absolute Advantage and Comparative Advantage
10.1.1 Absolute Advantage
10.1.2 Comparative Advantage
10.1.3 Comparative Advantage and International Trade
10.2 International Economy and Globalization
10.2.1 Economic Interdependence
10.2.2 Evolution of Globalization
10.3 Tariffs
10.3.1 Definition of Tariff
10.3.2 The Economic Effects of Tariffs
10.3.3 The Welfare Effects of Tariffs
Unit 11 Money and Interest Rates
11.1 Money
11.1.1 Definition of Money
11.1.2 Origins of Money
11.1.3 Function and Nature of Money
11.1.4 The Monetary System
11.2 Interest Rates
11.2.1 Definition of Interest Rates
11.2.2 Types of Interest Rates and Influential Factors
Unit 12 Financial Institutions and Financial Markets
12.1 Financial Institutions
12.1.1 Banking Institutions
12.1.2 Non-banking Financial Institutions
12.2 Financial Markets
12.2.1 Money Markets and Capital Markets
12.2.2 Primary Markets and Secondary Markets
Unit 13 International Payments
13.1 Foreign Exchange and Exchange Rate
13.1.1 Foreign Exchange
13.1.2 Exchange Rate
13.2 International Balance of Payments
13.2.1 Definition of International Balance of Payments
13.2.2 Imbalance of International Payments
13.2.3 Adjustment of the Imbalance of Payments
Unit 14 Financial Risk, Crisis, and Supervision
14.1 Financial Risk
14.1.1 Overview of Financial Risk
14.1.2 Management of Financial Risk
14.2 Financial Crisis
14.2.1 Overview of Financial Crisis
14.2.2 Impacts of Financial Crisis
14.3 Financial Supervision
14.3.1 Definition of Financial Supervision
14.3.2 Financial Regulation System
References
Glossary
Terms
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