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    • 外贸英语函电(第2版应用技能实务实例视频版课程思政财经商贸大类核心课程高等院校教育教学改革特色教材)
      • 作者:编者:李贺//王海涛|责编:台啸天
      • 出版社:上海财大
      • ISBN:9787564244200
      • 出版日期:2024/11/01
      • 页数:184
    • 售价:19.6
  • 内容大纲

        第二版教材的修订结合应用技能型院校的教学特色,体现党的二十大精神,按照“必须、够用”的原则进行本次修订,注重实用性与知识性并重,将外贸专业英语与相关的国际贸易知识有机结合起来,结构严谨,深入浅出。每章内容包括国际贸易通行惯例及相关业务知识简介、相关信函的写作要求、信函实例、注释、常用表达方式及充足的各式练习。通过大量的实例、注释及练习,系统地展示和强化了外贸的业务流程、函电格式、基本结构、写作特点、专业术语、常用词组、相关句型、常见表达方式等,内容针对性强,注重实用与交际能力的培养,语言规范,可操作性强。学生通过本书学习,能举一反三,熟练地学以致用。
  • 作者介绍

  • 目录

    Chapter One Basic Knowledge of Business Letter Writing
      Section One Introduction of Business Letter Writing
      Section Two Layout of a Business Letter
      Section Three Structure of Business Letter
      Section Four Addressing Envelopes
      Section Five Good Writing Principles
      Section Six Some Rules of Good Writing
      Section Seven Useful Words & Expressions
      Section Eight Useful Sentences
      Section Nine Exercises
    Chapter Two Establishing Business Relations
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Three Status Inquiries
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Four Sales Promotion
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Five Inquiries and Replies
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Six Offers and Quotations
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Seven Counter offers
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions

      Section Five Useful Sentences
      Section Six Exercises
    Chapter Eight Orders and Fulfillment
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Nine Sales Confirmation and Purchase Contract
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Ten Payment
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Eleven Packing
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Twelve Shipment
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Thirteen Insurance
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Chapter Fourteen Agency
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences

      Section Six Exercises
    Chapter Fifteen Complaints and Claims and Settlement
      Section One Introduction
      Section Two Writing Guide
      Section Three Specimen Letters
      Section Four Useful Words & Expressions
      Section Five Useful Sentences
      Section Six Exercises
    Appendix Try Your Hand
    参考文献

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