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- 外贸英语函电(第4版十四五职业教育国家规划教材)
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- 作者：编者:项伟峰|责编:易新
- 出版社：北京师大
- ISBN：9787303311941
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售价：18.32
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内容大纲
本教材第三版曾获评首届全国教材建设奖全国优秀教材二等奖，是“十二五”“十三五”和“十四五”职业教育国家规划教材。本教材适用于高等职业教育商务英语、应用英语、国际经济与贸易、国际商务等专业，也适用于应用型本科、继续教育相关专业及外贸企业员工培训。
本教材是国家在线精品课程“外贸英语函电”的配套教材。
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作者介绍
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目录
Module 1 Business Letter Writing Essentials
Learning Task 1 Identifying and Arranging the Parts of a Business Letter
Learning Task 2 Identifying and Using the Layout of Business Letters, Envelopes and E-mails
Learning Task 3 General Principles of Business Letter Writing
Module 2 Establishing Business Relations
Learning Task 1 Establishing Business Relations
Learning Task 2 Agency Application and Appointment
Module 3 Enquiry, Offer, Counter-offer and Acceptance
Learning Task 1 Enquiry and Reply
Learning Task 2 Offer
Learning Task 3 Counter-Offer and Acceptance
Module 4 Orders
Learning Task 1 Placing an Order
Learning Task 2 Accepting an Order
Learning Task 3 Declining an Order
Module 5 Payment
Learning Task 1 Negotiating Terms of Payment
Learning Task 2 Settling Payment Problems
Module 6 Letter of Credit
Learning Task 1 Opening a Letter of Credit
Learning Task 2 L/C Amendment and Extension
Module 7 Packing and Shipment
Learning Task 1 Packing and Marking
Learning Task 2 Terms of Shipment
Learning Task 3 Shipping Advice
Module 8 Insurance
Learning Task 1 Insurance Terms
Learning Task 2 Insurance Arrangement and Effectuation
Module 9 Complaints and Claims
Learning Task 1 Complaints
Learning Task 2 Claims
Module 10 International Trade Simulation
Keys
References
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